초록 |
Although the global automotive tuning parts market has already exceeded 100 trillion won, the domestic automotive tuning parts market is still small and has a rigid distribution structure with no active trading, adversely affecting the overall parts market and accelerating the economic downturn. Looking at the factors that hinder the development of the domestic automobile tuning parts industry, there are still strict regulations and systems, lack of technology development, lack of professional manpower, unreasonable distribution structure, lack of marketing, and difficulties in entering overseas markets. Therefore, it is necessary to derive the right direction for the development of the domestic automobile tuning parts industry and vitalization of the overall parts market through item-by-item analysis of countermeasures prepared to improve the unreasonable distribution structure of the automobile tuning parts market. |